For decades, supplier diversity programs were judged mainly by one number: spend. Did the company hit its target?
That approach worked as a starting point. But in 2025, boards and executive teams are asking a tougher question:
“What business outcomes did inclusion unlock?”
Modern supplier diversity and inclusion programs now go beyond tracking spend. They look at measurable results across three areas:
This shift means traditional certifications alone no longer tell the full story. The truth is: Traditional certifications simply don’t meet modern business objectives anymore.
To meet corporate procurement requirements, suppliers, especially small businesses, often have to chase multiple certifications at the city, state, and national levels. While the process has been necessary, it’s caused challenges to both suppliers and enterprises.
The result: wasted effort on both sides, and slower onboarding processes.
In today's rapidly evolving business landscape, many leading enterprises are adopting innovative trust models that not only streamline the certification process but also enhance the standards for verification and performance metrics. This shift is driven by the need for greater transparency and accountability across the supply chain. Organizations are increasingly focusing on stronger frameworks that ensure secure and reliable verification protocols. These teams are not only simplifying compliance but also significantly improving their operational efficiency and overall performance outcomes.
Instead of asking suppliers to get certified repeatedly, smart supplier diversity programs accept equivalent certifications and connect them to a common trust standard. This is like having certifications that work together. Companies still get the audits they need, while suppliers can avoid going through the same certification processes over and over again.
Procurement Teams and Supplier Diversity Teams are talking more. Some organizations are now utilizing third-party vendors to pair certifications with Know Your Business (KYB) and Ultimate Beneficial Ownership (UBO) checks. These checks pull data directly from registries, filings, and ID checks to validate each small business supplier’s:
Outcome: Faster onboarding, fewer exceptions, and clear audit trails.
Certifications don’t prove delivery. Enterprises now want evidence that suppliers can perform. That means maturity scores and KPIs for:
This shifts inclusion from a static label to a dynamic capability profile.
Modern supplier inclusion programs don’t stop at verifying identity. They invest in helping suppliers succeed.
When capacity is fragmented, enterprises also support alliances or joint ventures to meet volume and geographic coverage — with shared KPIs and periodic reviews to ensure growth.
An effective “inclusion stack” blends verification, development, and governance:
With this approach, enterprises reduce risk, strengthen supply chains, and prove measurable business outcomes.
Before selecting a third-party business or supplier verification provider or platform, ask them to explain:
As Procurement and supplier inclusion teams are integrating modern verification and certifications strategies more, here are some real-world examples of how 3 (anonymous) companies are using these strategies to achieve clear business results and improve supplier diversity.
Case A – Manufacturing (Tier-1 Automotive)
Case B – Utilities (Regional Co-op)
Case C – Retail (Omnichannel)
What is the best alternative to traditional certification agencies like NMSDC/WBENC?
There isn’t a one-size-fits-all replacement. The strongest approach pairs recognized certifications with automated KYB/UBO verification and supplier development.
Are self-attestations acceptable?
They can be a starting point, but for audit and risk purposes, verified UBO checks and event-based monitoring are essential.
How do I compare certification bodies?
Look at recognition, reciprocity, audit rigor, digital verification options, and integration with your systems.
Do “modern alternatives” reduce friction for small businesses?
Yes. When built on a universal trust baseline and KYB/UBO verification. This means fewer duplicate submissions and faster decisions.
How do we prove impact to leadership?
Track and report results tied to business KPIs: stock-out reduction, cycle-time improvements, cost-of-poor-quality, and delivery reliability.
Traditional certifications opened doors. Modern alternatives build stronger, more resilient supply chains.
Start Verifying Businesses Today
Traditional and legacy certifications like NMSDC, WBENC, and NaVOBA still hold value, but they alone do not guarantee measurable business results at scale. Enterprises now want suppliers who can prove identity, deliver on performance, and grow with support. Modern approaches through third-party platforms can now combine trust frameworks, KYB/UBO checks, and enablement programs to build stronger supply chains. Collectively, these create an inclusion stack that is auditable, scalable, and connected to the performance of the value chain. Get Started Today →